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Getting AdviceJune 12, 20266 min read

7 Questions to Ask Before You Book Time With an Expert

Most people book the call and wing it. Then they spend the first fifteen minutes explaining context and walk away with a nice chat instead of an answer.


Here's how most consultations go wrong. You book the call, you show up, you spend the first fifteen minutes explaining your situation, the expert gives you some general thoughts, you both say this was great, and you hang up with nothing you can act on. The expert wasn't bad. You just didn't bring the prep that lets an expert be useful.

A little thought beforehand changes everything. Run through these seven questions before you book, and again the night before the call.

1. Have they done my specific thing, or just something adjacent?

Adjacent is tempting and usually disappointing. Someone who started a restaurant can't really tell you about opening a bookstore, even though both are 'small business.' Look for the closest possible match to your actual situation.

2. How recent was it?

In fast-moving areas, advice from ten years ago can be quietly wrong. Recency often beats seniority. The person who did it last year may help you more than the legend who did it in 2009.

3. What's the one decision I'm actually stuck on?

Name it in a single sentence before the call. If you can't, that's a sign you need to think more before you book, not less. A focused question gets a useful answer. A vague one gets a vague one.

4. What context can I send ahead of time?

A short note with your situation lets the expert skip the warm-up and arrive already thinking about your problem. This single habit probably doubles the value of the hour.

5. What would make this hour worth it?

Decide in advance. Sometimes it's a clear decision. Sometimes it's permission to stop considering a bad option. Knowing what 'worth it' looks like keeps the conversation from drifting.

6. What am I secretly hoping they won't bring up?

Whatever it is, that's the thing to raise on purpose. The question you're avoiding is almost always the one you most need answered.

7. What's my single next step afterward?

End every consultation by naming one concrete action. That's the hinge between a pleasant conversation and actual momentum.

On PassItOn, the person across the call has genuinely been where you are, and your fee funds a nonprofit they chose. Bring the prep, and you'll leave with a decision rather than a vibe.

Pass on guidance. Pass on impact.

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